Norwich City Football Club Joins Fourex Group’s Print-On-Demand Programme

We’re proud to announce that Norwich City Football Club is the latest team to join the Fourex Group Print-On-Demand programme, enhancing their retail offering with a flexible, modern solution tailored for today’s fans.

As part of the rollout, Norwich City has launched an exclusive online merchandise collection that includes a variety of fan-favourite products such as t-shirts and hoodies each designed to capture the spirit of the club with bold, creative graphics.

What sets this service apart is its direct-to-customer model. Every product is made to order, meaning there are no minimum quantities, no upfront stock commitments, and no risk of unsold inventory.

This allows Norwich City to offer a broader range of merchandise, react quickly to fan trends, and experiment with limited drops and seasonal designs, all without the traditional logistical overhead.

From order to dispatch, the process is fully managed by Fourex Group, providing a seamless, hands-off experience for the club while delivering high-quality products straight to supporters’ doors.

This partnership reflects Norwich City’s forward-thinking approach to retail and fan engagement, and we’re excited to help them grow their online merchandise presence with speed, creativity, and ease.

Interested in bringing Print-On-Demand to your club? Get in touch with our Head of Pro Sports, Sam Sagar, to learn how we can tailor a solution for your fanbase: sam@fourexgroup.com